Maison de Mode: LAS VEGAS!
We’re at it again – Maison de Mode Las Vegas here we come! In collaboration with Harper’s Bazzaar Editor and Activist Amanda Hearst and New York Designer Hassan Pierre, we have become part of the mission to prove that ethical fashion – the use of organically grown, recycled and sustainably harvested fabrics – isn’t frumpy or bland, but fun and stylish!
We had a chance to sit down with Amanda and chat about ethical fashion and the inspiration behind the creation of Maison de Mode. Check it out:
How did you become involved with the ethical pop-up concept?
When I was at Marie Claire, I wrote a monthly column on ethical fashion and met Hassan Pierre after writing about his eco fashion line WISB*. Last summer, he approached me with the idea of putting together an ethical fashion pop up during Miami Art Basel. I loved the idea, and so I jumped on board to bring in all the amazing brands I had been working with at MC! It hasn’t even been six months later, and we are already on our third Maison de Mode pop up. So we’ve really had a great response from the fashion community!
Can you tell us a little bit about your next pop-up, which is opening in Vegas shortly?
This pop up is going to be on an entirely different scale than our previous two. I say that because a) The Crystals is the preeminent mall in Las Vegas with all the luxury brand boutiques and b) it’s Vegas! So, as a curator, I doubled the amount of brands we are representing. The shop is going to be bigger than before, it’s going to be open longer (two weeks) and we’ve never carried such an international selection of fashion labels before.
How do you select brands to be a part of the store?
My curating is always defined by the location we are in. So for Miami, it was all about beachwear and brights. For New York, I took into account that our consumer might be a bit more minimal and understatedly chic. But planning for Vegas has been a blast, because I’ve really been able to break all misconceptions about ethical fashion. In other words, expect to see neon brights, sexy designs and sequins! But I also want to stay true to our own tastes, so I didn’t go too over the top. At the end of the day, it all has to be chic and wearable.